The New York Times reports that training to communicate across cultures has long been part of the preparation for executives moving overseas to work. But now, the training is increasingly for employees who may never leave the country, yet will work closely with companies and people around the world. At the University of San Diego, the demand for cross-cultural training from Los Angeles County and Orange County by-passed the need in local San Diego. Indeed, they have been receiving inquiries from as far as the East Coast of the United States, as well as across to multiple continents, including inquiries from executives in China and India. For that reason, the University has changed its current offering from three-Monday nights a month, to one Saturday (full day) per month, so as to accommodate students who will travel to attend. The Course Website gives details on the offerings.
“Courses in the program are designed for business professionals and executives who need to understand and analyze the issues involved in providing services and doing business across cultures, both within the United States and abroad,” said Jodi Waterhouse, director of USD’s Corporate and Professionals Programs.
“The entrepreneur seeking to develop sales beyond domestic borders, the attorney or corporate executive seeking to serve clients from a different cultural background or the mediator striving for neutrality in a multi-cultural setting are just a few of the professionals who can benefit from the valuable program,” she said.
Courses increase participants’ ability to analyze how a more diverse business culture impacts their business, expose them to the specific etiquette and protocol considerations related to China, India, Mexico and other expanding markets, and create a successful global image by incorporating the knowledge learned in the program into a global marketing strategy.
Participants can take just one or a few courses that meet their needs or take a total of six seminars to complete the certificate program.
The first three-week course, “Etiquette and Protocol Across Cultures,” begins April 5 and is offered one night a week to serve the needs of busy professionals. Courses are $350, which includes materials, refreshments and parking. Register by March 26 or seven days before a course begins to receive an early-bird discount and pay $325.
Other courses offered in the program include “Presentations Across Cultures,” “Conflict Resolution Skills Across Borders and the Boardroom,” “Cross-Cultural Team Building,” “Inter-Cultural Mergers & Acquisitions” and “Global Emergence & Marketing.”
Courses will be taught by Denise Pirrotti Hummel, JD, founder and director of Universal Consensus, a company specializing in consulting and training services for multi-national companies with a specialization in inter-cultural business issues and conflict resolution. Those completing the certificate are eligible for a private consultation with the instructor, a vibrant and experienced member of the global business community.
Hummel consults with multinational businesses, non-governmental organizations, the Pentagon and the U.S. State Department in the area of multinational business strategy and cross-cultural training. ”We have guest speakers from the Universal Consensus Global Alliance appearing in person and remotely from around the globe,” she said. “This should be the most enriching cross-cultural educational experience most executives have ever had.”
Questions?/Contact Us: Denise@UniversalConsensus.com